Zettle by Paypal was launching its new, leading-edge POS device to the European, US, and South American markets.
Knowing the demands of retailers and their POS systems, we highlighted and showcased how the new Terminal device was the All-in-One they were looking for in this demanding world.
We created a series of industry-specific content that was targeted at them (service/retail/commercial) highlighting the benefits of the Terminal. These were then supported on Paypal/Zettle social channels to reinforce messaging.
Great results seeing high uptake in device sales and POS subscriptions as well as positive reactions and reviews.
